Friday, 8 May 2015

Business Ideas In The Advertising Industry in Kenya

advert business in Kenya
 The Kenyan advertising sector is a bee-hive of activity especially given the fact that the country has migrated to digital TV. With many TV stations coming up, a business-minded person can spot quite a few business opportunities in this sector. Here are a few examples that I managed to spot.

(1)Advertising Agency

Use your creativity to create advertising campaigns for clients. Businesses are always looking for new and creative ideas to get in touch with their markets. If you have what it takes to do exactly that then this could be your best business idea.

Budget: Ksh 160,000 – Ksh 8,000,000

(2)Aerial Photography

Aerial photographs are taken from above. But as you know, you need specialized machine and training for this. Invest in aerial photography machinery and look for contracts from advertisers and musicians because they’re always looking for aerial photographers yet there are none in this part of the world.

Budget: Ksh 5,000,000 – Ksh 20,000,000

(3)T-shirt Printing

Make money by buying t-shirts from China and print sales messages for clients or for your own company (to sell). For instance, you can create a unique and adorable label like “I Love Nairobi” on your t-shirts…people will definitely buy them.

Budget: Ksh 160,000 – Ksh 8,000,000

(4)Internet Marketing Consulting

The online market is growing by the day. But the problem is that VERY few people know how to tap into this market. Do you know how to do that? Help others market their products online for a fee.

Budget: Ksh 5,000 – Ksh 1,000,000

(5)Public Relations Agency

Are you good in media matters? Turn your skills into a PR business and start your PR agency. There are several categories of PR agencies that you can think about. First, you can think about social media reputation management because it is easier and cheaper to start.

Budget: Ksh 100,000 – Ksh 5,000,000

As you can see there are quite a few avenues that you can explore in the Kenyan advertising space. Also, keep in mind that due to the dynamic nature of this sector, more and more business opportunities are likely to be born with time. Keep watching this space.
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